Marketing for Hospitality and Tourism, Global Edition, 8e (Revel) Course_BFIN213 The text uses core principles

The text uses core principles to introduce topics

ISBN: 9781000041545

Empirical applications of themes help you develop essential critical-thinking and problem-solving skills

and to build their confidence

Marketing for Hospitality and Tourism, Global Edition, 8e (Revel) Course_BFIN213 The text uses core principlesOverview: Marketing for Hospitality and Tourism, 8e is the definitive source for hospitality marketing courses. Taking an integrative approach, this highly visual, four color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best selling authors are known as leading marketing educators and their book, a global phenomenon,is the most frequent adoption for